I’m excited to introduce our newest hair care collection, Fekkai Advanced PrX Reparatives. It is inspired by my years working with models and actresses whose hair is subjected to grueling and repeated heat, styling, color and chemical treatments. When beauty is your business, restoring and repairing hair is not optional. It is required.
I worked with our team of scientists to create Fekkai Advanced PrX Reparatives, a technology that repairs hair’s texture, restores shine and prevents future damage. With keratin and silk proteins, it provides up to 98% less breakage—remarkable!*
We know women are not going to stop overworking their hair, but I wanted to give all women a simple regimen for beautiful hair. The remedy to restore beautiful hair. Always.